ABOUT US
Forged by Adversity and Crafted with Precision
Ironbuilt Content Co. started in the height of the COVID-19 pandemic and through that time has helped a wide variety of businesses and non-profit organizations. Today we have found a home helping manufacturers and industrial businesses of all sizes recruit talent, showcase their capabilities, and modernize their brand. We believe that video is at the heart of marketing today and through the future. We want manufacturers and industrial businesses to be a part of that. Not watch it pass them by.
At Ironbuilt Content Co. we work closely with you to help diagnose, strategize, and implement marketing that actually delivers. We know what it takes to do it right, and that your time is better spent making sure you stay lean and on time. While you deliver for your current clients. We deliver content that converts the next one.
- Podcast Capture
- Brand Video
- Social Video
- Social Ads
- Capabilities Video
- Product Video
- Customer Testimonials
- Location Shoots
WHO I AM
Who is Calen?
Founder & President
Hey! I’m Calen, founder of Ironbuilt Content Co. I started Ironbuilt to help industrial business owners build media literacy and understand how content can not only change their business, but their personal lives as well. The ways people create and consume content are in a constant state of change. But, one thing has always been a staple, authenticity. I have always been my authentic self with my clients and my work, and what I do, captures my clients own authenticity and allows them to connect with people in a different way. For me, it’s always been about connecting people and making them feel something through the lens of my camera.
OUR PROCESS
How We Get The Job Done
Every piece of content starts with a plan and a goal. We already know where it’s going and what it’s supposed to do before we press record. At Ironbuilt we aren’t just camera guys, we guide you through each phase of the process with clear, timely communication and documented steps of what’s happening next and why.
Pre Production
We dive into your customers, brand, and goals to form a content plan that gets you where you want to go. We sit down and walk you through each step of the process and what to expect while we are on set. That way, you know exactly what to do and where to be, no guesswork involved.
Production
Whether we are on-location, in-studio, or remote. We handle all of the details so that you’re focused on you and the day has no interruptions in production. A smooth shoot leads to high quality professional content.
Post Production
Editing is where our precise focus on your goals and your message is executed. We don’t just look to grab attention. We move the needle forward, build trust, and show your audience why you’re great at what you do.
Distribution
Distributing the content is where the fun truly begins. Whether it’s a culture piece for your website or ads to drive applicants. We get eyes on your content and analyze how to make improvements month over month. We keep what’s working and adjust what isn’t.
Be Seen by the RIGHT People
When done right, content is the most powerful tool in your arsenal. Sure one great piece of content makes a small impact and impression. But an impactful piece of content in front of your audience multiple times a week? That builds trust, recognition, and authority. We help you keep it clean, keep it consistent, and achieve your goals.